Privacy Policy

At DirectMed Imaging, your privacy is of utmost importance to us. This privacy policy outlines how we collect, use, and protect your personal information when you use our website and services (“Services”), including any SMS communications. By interacting with our website or providing us with your information, you agree to the terms described in this policy. For California residents, please review our Notice to California Residents located at the end of this privacy policy.

Information We Collect:
We may collect the following types of personal information when you visit our website or interact with us:

• Contact Information: such as name, email address, phone number, and mailing address.

• Usage Information: details about your visits to our website, such as IP address, browser type, device type, and browsing history.

• Communication Preferences: including any information you provide when you communicate with us via SMS or other messaging services.
• Information About Your Use of the Services: features, products, and Services that you are interested in, comments, feedback, reviews, and testimonials you provide, post, or otherwise make available (which includes photographs and other content).

We collect this information to provide you with the Services, facilitate your engagement with the Services, personalize your experience, enhance our Services, monitor, and analyze trends in connection with the Services and conduct internal research and development.

Automatic Data Collection:
Our website, like most websites, uses third party tools, including cookies, pixels and other tracking technologies (“Tracking Technologies”), including Google Analytics, to provide and enhance the performance of our Services, facilitate and enhance user experience, advertise to you, monitor and analyze trends, usage and activities in connection with the Services and conduct internal research and development. The information we collect through Tracking Technologies includes:

• Details of the devices used to access our website, such as unique device identifier, browser type and settings, device type, and operating system information.
• IP address, and other information associated with your IP address such as your approximate geographic region.    
• Date and time stamps, such as the date and time you first accessed the Services.
• Search terms used to reach our Services or used within our Services.
• Details about the emails we send, such as when you open or click on them, and unsubscribe.
• Log data.
• Other information regarding your interaction with the Services, such as clickstream data, files viewed, searches and other actions, feature usage, referral activity, and which emails you may have opened.

In addition to the specific uses of information described above, we may use all of the above information create aggregated statistical information, inferred non-personal information, anonymized, to provide, improve and develop the Services and our product offerings, including as we describe in our Terms and Conditions, to comply with any applicable legal obligations, to enforce any applicable terms of service, to protect or defend the Services, our rights, the rights of our users, or others, for the purpose of combating fraud, or to otherwise operate our business.

How We Use Your Information:
The information we collect is used for the following purposes:

• To provide products, parts and services requested by you.
• To communicate with you about your orders, inquiries, and service updates.
• To improve our website, services, and customer experience.
• To send transactional SMS messages or other necessary communications related to your account or transactions.
• To comply with legal obligations or for other lawful purposes.

SMS Information:
When you provide your phone number, you may receive text messages from DirectMed Imaging related to order updates, or service requests. By providing your phone number, you agree to receive these communications. You may opt-out of promotional SMS messages at any time by following the opt-out instructions provided at the top of the page or by contacting us directly.

We do not share, sell, or rent your phone number to third parties for marketing purposes.

Sharing of Information:
We will only share your information:

• Internally to process your orders or quotes.

• When required by law, such as in response to a subpoena or legal request.

• To protect the rights, property, or safety of DirectMed Imaging, our customers, or others.
• With our service providers as necessary for us to provide our services.
• With advertising providers and advertising networks to serve advertisements to that our providers think will interest you.
• With professional advisors, such as auditors, law firms, or accounting firms.
• To ensure the safety and security of us and our users.

Data Security:

We take reasonable precautions to protect your personal information from unauthorized access, disclosure, or misuse. This includes secure servers, encryption protocols, and regularly updated security measures.

Changes to This Policy:
DirectMed Imaging reserves the right to update this privacy policy at any time. Changes will be posted on this page, and we encourage you to review the policy regularly to stay informed.

Contact Us:
If you have any questions about this privacy policy or how we handle your personal information, please contact us at:

DirectMed Imaging
12525 Stowe Dr, Poway, CA 92064
sales@directmedimaging.com
(855) 463-3727
This policy was last updated on December 2024.

NOTICE TO CALIFORNIA RESIDENTS
This notice is provided to comply with our obligations under the California Consumer Privacy Act (“CCPA”) and applies only to residents of California about whom we have collected personal information. Your Privacy Choices – CCPA

The table below summarizes: (a) the categories of personal information we may collect about you over the past twelve (12) months; and (b) how we may collect and use such information. 

We may obtain information about you from other sources. Within the past 12 months, we have received information about you from the following sources:

• Third parties that you choose to share with us.  For example, if you interact with us on social media, we will collect information about those interactions.
• Our service providers who help us process or supplement the information you have provided (such as payment processors).
• Advertising providers.
• Other sources, such as from publicly available sources.

Subject to certain exemptions, you may have the following privacy rights in relation to the personal information we collect:

• The right to know what personal information we have collected and how we have used and disclosed that personal information. We provide this information within this Privacy Policy.
• The right to request a copy of the personal information that we have collected about you. Where applicable, we will provide the information in a portable, machine-readable and readily-usable format.
• The right to correct personal information that is inaccurate or out of date.
• The right to request deletion of your personal information.
• The right to opt out of sale, and the right to opt out of the processing of personal information for targeted advertising. To exercise this right, please visit the “Do Not Sell or Share My Personal Information Link.”

To make a request, please email us or write to us as provided in the “Contact Us” section above in the Privacy Policy above. You are entitled to exercise these rights free from discrimination. To protect your personal information from unauthorized access or deletion, we may require you to verify your identity and proof of residency before you can submit a request. If we cannot verify your identity, we will not process your request.

Authorized agents may submit requests on your behalf. If you submit a request through an authorized agent, you may also be required to independently verify your identity and submit proof of your residency directly to us.